LOQZIN

Projects Detail

LOQZIN

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Creative Direction : Faramarz Tanhai

CreativeTvc Spot : Lia Tanhai

Website Design : George Sekulla

Design : Helen Tanhai

LOQZIN is the outcome of ten years of research and development - research that ushers us into a new era of skincare. We are the industry leader in bio-fermented vegan ingredients designed to improve your skin's efficacy. As a brand, we turn to nature for our solutions. By combining Japanese natural ingredients with cutting-edge research, we can proudly offer new products previously unseen in our industry.

A revolutionary miracle vegan serum focus on anti-inflammatory effect and skin microbiota for healthy skin.

Product Line: Biome Gel

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What We Did ?

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Branding.

• Logotype

Timelapse created two main different logos for EVOLVE, one with the business units and one without, so they can better market themselves across different platforms.

• Colors

We chose black and white as primary colors to keep the logo simple and sophisticated, and put an emphasis on the interior design and portfolio pieces. For each business units, we selected a color palette made of lemon yellow, tantalizing blue, serenity, and apricot cream as secondary colors.

• Typography

Timelapse aided EVOLVE in creating a sophisticated and consistent font theme along with a set of capitalization guidelines. This helped maintain a more clean and uniform look across all platforms.